Volt Athletics — Film — 2026Demonstration project
After Dark
01
Challenge
Break into the crowded athleisure space with a fraction of the budget.
02
Strategy
Own the night — a creator-led campaign for those who train after hours.
03
Creative execution
40 creators, one lighting language, 120 assets in six weeks.
04
Result
The most efficient launch campaign in the brand's history.
28M
Impressions
-46%
CPA
40
Creators
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